We’re proud to have rebranded, so welcome to the first episode of Sparks for Growth. And what an episode to ignite your passion to scale, as we welcome Executive Coach Dana Theus to our kick-off show. Although she’s a specialist in unlocking feminine power in leadership, we know this conversation will strike a chord with anyone eager for growth.
For those who want to get further, faster, ‘The investment you need to make isn’t outside yourself; it’s inside yourself.’ Dana says. ‘You realise you’re the limiting factor, not systems, contractors or AI.’
What’s this investment? Coaching. If you’re new to it, ready to return, or you have your doubts, settle in as Dana shares why there’s no better ROI if you’re ready to take your business to the next level.
- Not everyone called to scale will do it organisationally; some will increase their value by scaling themselves. If this sounds like you, Dana has some priceless advice on billing to match the value you provide.
- When do you get your big ideas? When you’re busy or when you’re relaxing? If men generally have more leisure hours than women, it’s not just that women have less time to work; they also have less time to think big. What can we do to right this balance?
- What is founder’s syndrome, and are you showing signs of it? Until you know what it is and how to get over it, the frustration of being in your own way will only build over time.
- Developing your own definition of success unlocks freedom and power. We all have internal and external sources of joy and fulfilment, and because of cultural expectations, these are likely to differ between men and women. But nothing is set in stone.
- Is there truth in the stories we tell ourselves and each other? There are things we can all do to challenge the grand narratives we pass on to the next generation and the tiny but powerful stories within.
- You can’t see the label from inside the jar. Could it be that a mentor’s superpower is highlighting the blind spots, bringing an alternative view on self-worth and opportunities?
- Dana’s updated view of imposter syndrome gives us the chance to master new skills and move on faster.
- What lights you up? Dana shares how to reconnect with this and why it’s the secret to success.
- Compassion plays a key role. Without it, the deeper work that builds stable outcomes won’t happen because we all do and say what we do for a reason – and to leave this unexplored is to leave value on the table.
We hope you enjoy the show.
Ready to get out of your own way and get further faster (while having more fun)? We believe investing in a coach is the ultimate catalyst for scale because it has the potential to reveal your unhelpful beliefs, reframe your narratives and deliver an unmatched ROI for your business.
Dana’s philosophy mirrors ours in that we’ve seen how sustainable strategic growth is impossible without deep, compassionate mindset shifts. We don’t just build businesses, we coach the people behind them, helping you to realign your profession with what truly lights you up. If this holistic, inside-out path to success ignites something inside, you’re exactly the kind of leader, founder or entrepreneur we are looking to partner with. Drop us a line today and let’s start your hero’s journey together.
Here are a few moments we love:
‘What lights you up? When you can translate it into your work, that’s when you bring power to your profession… getting precise gives you the power to say no to things.’
‘Beliefs are enabling until they become no longer relevant to the life we’re living. Stay curious, get out of your own way and get further, faster.’
‘When we can shift our stories, that’s when we’re successful.’
‘It’s a hero’s journey. You get broken down, you get back up but from a new place, with a new mindset and heart set.’
‘Men are given a picture of success that’s about achievement, wealth and accomplishment, and being in charge. For women, it’s more about their life being under control and everyone around them is supported. These two frameworks end up creating different challenges that they respond to differently.’
TL;DR
The premier episode of our new, rebranded Sparks for Growth podcast features executive coach Dana Theus, who reveals that the ultimate investment for scaling a business is coaching. Leaders, not systems or tech, are often their own limiting factors.
Theus addresses common barriers like founder’s syndrome, blind spots and how a lack of leisure time limits women from thinking big. By reframing imposter syndrome and challenging gendered definitions of success, she encourages leaders to align work with passion. Ultimately, achieving rapid growth requires shifting internal narratives, practising self-compassion and leveraging the superpowers of a mentor to get out of your own way.
How to get hold of Dana
Check out her website at InPower Coaching
Catch up with her on LinkedIn
And take a deeper dive into Dana’s ideas on Substack
Learn More:
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